
Positive by Design have been working with Reed for over 2 years creating striking and effective marketing campaign creative for some of their leading UK and European B2B trade events.
Information Security Europe
Hosted at Earl’s Court, Infosec showcases the very latest in information security. In a highly complex sector that is constantly evolving, Reed required a campaign that delivered clarity and impact. Using a spotlight to focus on the key messages and a vibrant colour this was successfully achieved across all media, collateral and at Earl’s Court.
International Jewellery London
IJL attracts leading jewellery manufacturers, designers, retailers and wholesalers from across Europe. This year Reed required a creative ‘refresh’ using existing photography but with a new look and feel. With striking purple, elegant typography and fresh layouts, PBD created a luxurious and premium campaign that reflected the brand beautifully – PBD is now working with IJL for 2012.
Pro2Pac
For anyone in the food packaging and processing business, Pro2Pac is the leading trade show. OK not the most glamorous subject but for our creative team a brief we relished! With tight budgets and time lines PBD produced a highly professional, targeted and impactful campaign that brought the industry and event to life.